Sivakarthikeyan and Sai Pallavi are basically from other languages and established bases in Telugu. Sai Pallavi is a step ahead of Sivakarthikeyan, and people consider her as a Telugu heroine since she attained stardom in Tollywood. Now, the upcoming film Amaran throws a challenge to both to prove their stardom and market value in Telugu for this Diwali.

Amaran didn’t initially have high expectations among the upcoming releases this week, especially for its Telugu version. However, bookings are surprisingly strong, creating a buzz in the trade circles. This response was unexpected, given that it’s a serious biopic.

The major advantage of the film is the presence of Sai Pallavi as the heroine, and the efforts that Siva Karthikeyan put into this film are extraordinary. Both are enough to bring solid openings for the film, but the film is competing with other Telugu releases, Lucky Bhaskar and Ka.

Billed to be the biography film based on the life of Major Mukund Varadarajan, Amaran is posing a challenge to Sivakarthikeyan to prove his worth. Sivakarthikeyan scored a couple of hits earlier in Telugu, but his recent releases have not resulted in significant success. Moreover, his Telugu film with KV Anudeep, titled Prince,, disappointed audiences. However, Siva worked hard for this film and even took great care of the film’s dubbing.

On the other hand, Sai Pallavi reportedly got a significant role in the film, and her character is adding the emotional depth of the film. Sai Pallavi is easily one of the best performers we have today, and she would pull off the role easily. Especially, when she is facing criticism for some old comments she made in the past, the success of this film is crucial for her. Moreover, it’s been two years since we saw her in a Telugu film, and it is indeed a testing time for her.

Insiders say director Rajkumar Periyaswamy has crafted action sequences with intense emotions, which has garnered positive initial feedback. Releasing over the Diwali long weekend, Amaran’s success could strengthen Siva Karthikeyan’s position in the Telugu market if it succeeds. Sai Pallavi could also give an edge to the film, and the popularity of both films is questioned.

Kamal Haasan produced the film in Telugu and Nithiin’s Shresth Movies bagged the Telugu rights for the film.

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Sreevishnu’s starrer Swag is one of the recent releases that has sparked discussions on social media. Typically, audiences discuss a film and forget about it within a week, but Swag has been debated for several days. Although the film did not achieve the expected success during its theatrical run, it is now garnering significant attention following its release on OTT platforms.

During the promotions, Sreevishnu sarcastically urged the ‘TFI Failed Here’ crowd to watch the film. There’s always a segment of viewers who recognize a film’s potential long after its release and later comment that “TFI failed” when it initially premiered. Many good films have been added to the TFI Failed Here club, and Swag seems to be the latest entry.

Some movies don’t perform well in theaters but gain appreciation once they hit OTT platforms, leaving digital audiences puzzled about why the film initially failed. Social media often amplifies these films post-release, with several notable examples, including Athadu, Khaleja, and the recent Ante Sundaraniki. Now, Swag joins this list.

Directed by Hasit Goli, known for Raja Raja Chora, Swag features Sri Vishnu and is produced by People’s Media. The film was released on the 5th of this month but faced negative reviews and poor theater attendance, resulting in a box office flop. However, Swag premiered on Amazon Prime three weeks later, and online audiences have since praised it. Clips of various scenes have gone viral on social media, igniting discussions over its timely political and social commentary.

Given the recent change in government in Andhra Pradesh, several scenes and dialogues targeting the YSRCP have resonated with viewers. A reference to HYDRAA also gained attention. Sree Vishnu’s performance, particularly his portrayal of a transgender character, has received significant acclaim, especially for the emotional scenes in the second half.

As usual, netizens have started the hashtag “TFI Failed Here,” highlighting Swag as another film that thrived after its theatrical release.

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Fans and cinephiles have been eagerly anticipating the latest details about the much-anticipated collaboration between SS Rajamouli and Mahesh Babu, tentatively titled SSMB 29. Announced several months ago, the project is set to be a globetrotting adventure, and excitement is building as production approaches.

Recently, SS Rajamouli’s son, SS Karthikeya, has been sharing intriguing glimpses on his Instagram, fueling speculation about the film. While he has kept specifics under wraps, the excitement reached new heights when SS Rajamouli himself posted a photo today, bringing smiles to Mahesh Babu’s fans.

In his latest Instagram post, SS Rajamouli is seen exploring the vast savanna of Kenya, surrounded by a herd of zebras. This picturesque location scouting has fans flooding the comments section, eagerly requesting more updates about the film.

Produced by KL Narayana of Durga Arts, this ambitious project is expected to boast an impressive cast and technical team. Keeravaani will produce the soundtrack and Vijayendra Prasad is the writer. As we await further details, the buzz surrounding SSMB 29 continues to grow. Stay tuned for more exciting updates.

Telugu actor Satya Dev is set to captivate audiences once again with his upcoming project, Zebra. Initially slated for release on October 31, 2024, the movie’s debut was postponed.

Today, the team announced a new release date, with Zebra now scheduled to hit theaters on November 22, 2024. The film will be released in Telugu, Tamil, Kannada, and Hindi, coinciding with Vishwak Sen’s Mechanic Rocky.

Directed by Eashvar Karthic, Zebra is a thrilling drama featuring a talented ensemble cast, including

Daali Dhananjaya, Jeniffer Piccinato, Priya Bhavani Shankar, Satyaraj, Sunil, Satya, and others. The music, composed by Ravi Basrur, is set to add an intense layer to the film’s atmosphere.

Produced by SN Reddy, Bala Sundaram, and Dinesh Sundaram, Zebra is backed by Padmaja Films Private Ltd and Old Town Pictures. Promotional activities for the movie are expected to begin soon, building anticipation for this high-stakes thriller.